The Music Press- Important Statistics

NME

• Readership (passed around)- 411,000
• Circulation (copies bought)- 56,284
• ABC1 income- 73%
• Average age- 25
• Readers are 73% male, 27% female on average
• 26% full time students, 18% part time jobs, 34% full time jobs
• Owned by IPC
• Drop of 16.6% in sales
• Weekly magazine

Kerrang!

• Readership- 396,000
• Circulation- 43,033
• ABC1 income- 52%
• Average age- 22
• Readers are…