Other questions in this quiz

2. What is horizontal integration?

  • companies showing interest in other forms of media
  • Expanding the company
  • Gradually increasing in profits

3. What was the pattern of publishing for newspapers in 2002

  • 5 publishers
  • 10 publishers
  • 3 publishers controlled 2/3 of newspaper
  • 15 publishers

4. What is Currans view of the concentration of ownership in newspapers?

  • It's a positive thing
  • It's not a new phenomenon to have so little owners
  • It's a negative thing

5. Why does it appear that on the surface the number of media outlets has dramatically increased?

  • All of the other options
  • Because the number of owners has increased
  • 30 years ago only 4 television channels existed. Now there is hundreds of channels available from digital telivision producers such as Sky or Virgin
  • The prospects of new technology has brought about more channels to choose from


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