The designer is a person, or a team of people, who design and develop a product for a client. A successful designer will analyse the design brief that the client gives them.
They will carry out initial research to identify the following:
- what is the exact function of the product?
- where is it going to be used?
- what sort of person is going to use the product?
- what sort of products are likely to appeal to the user?
From the information they gathered the designer will produce a more detailed brief or design specification. This will guide the designing that follows.
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