Theorists (comms)

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What is the name of the barrier that means words in text cannot be understood?
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What is a psychological barrier?
Message doesn't reach all of audience.
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Which theorists identified confirmation, rejection and disconformation?
Watzlawick, Helmick Beavin and Jackson.
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What is rejection?
Others don't treat us in a manner consistent with self view.
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What is disconfirmation?
Fails to respond to our view of self.
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Who created the Looking Glass Theory?
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Which theorists identified Mean World Syndrome?
Gebner and Gross
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What did Blumler and Katz believe?
That we seek out media that fits with what we desire. This can be based on factors such as personal relationships and surveillance.
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What is surveillance?
Using media to discover new information, such as weather forecasts.
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What did Matthew Arnold say about high culture?
"It is the best that has been thought and known".
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What was Raymond William's belief about culture?
"Culture is ordinary".
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What did the Leavis's believe?
"Popular culture has a narcotic effect".
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Which theorist said we control our self presentation and it is a dramaturgical performance?
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What did Dimbleby and Burton say about self esteem?
It is affected by reactions, comparisons and identification with and of others.
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Who identified three types of social groups and what are they?
Hartley and friendship, family and work.
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What is enculturation?
Adopting a culture around you.
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What is preferred reading?
When the audience respond to a text in a way the producers would like them to.
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What did Dimbleby say people join groups for?
1- To achieve a shared goal/oppose common threat 2-To have a sense of belonging.
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How does Maslow's Hierarchy of Needs relate to groups?
He said companionship was a basic human necessity.
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What is an ideology?
Society's common belief about something.
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What is haptics?
Physical contact eg.shaking hands.
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What is kinesics another word for?
Body movement.
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Who identified signifier and signified?
De Saussure.
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What is signifier?
A physical thing, exists in the outside world.
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What is signified?
Perception, the meaning in the mind of the receiever of the signifier.
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What is motivated the same as?
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What is arbitrary?
Meaning that society has agreed. Not looking likem what is represents.
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State 5 key words for verbal communication.
Code switching, pitch, accent, idiolect, dialect, paralanguage, tone.
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What is anchorage?
Captioning of an image, reinforcing what it is.
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What is code switching?
Chaning language/dialcet depending on who we are talking to.
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What is paralanguage? Give examples.
Non verbal elements of speech eg. pauses, volume, sighing, tone
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Which theorist divided signs into icon, index and symbol?
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What is syntax?
Sentence structure.
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What is restricted code?
Basic use of syntax, limited vocab.
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Which culture may use elaborated code?
High culture.
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Who said our primary group is the group we spend msot time with?
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Card 2


What is a psychological barrier?


Message doesn't reach all of audience.

Card 3


Which theorists identified confirmation, rejection and disconformation?


Preview of the front of card 3

Card 4


What is rejection?


Preview of the front of card 4

Card 5


What is disconfirmation?


Preview of the front of card 5
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