Producers and Audiences: Lesson 1

What Influences poeple to watch films? 

• Genre
• Star Persona
• Prequel/Sequel
• Age Certificate
• Production Company 
• Reviews
• Director 
• Marketing
• Technology
• Accessablility

Audience Types

Mainstream: unlikely to ever view anything other than major Hollywood films 

Mainstream Plus: generally mainstream, but apt to see less mainstream films on few occasions 

Aficionados: tend to view a mix of films, including major foreign language titles, and can be encouraged to become even…