Sociology and media terminology

Cultural hegemony - The interests of the ruling class being accepted as 'common sense' bu the mass population.

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Cultural Imperialism

The imposition of western culture on developing countries e.g. Macdonalds being part of food cultures globally, Hollywood movies - Americans portrayed as heroes e.g. Vietnam: Rambo, Platoon  World War 2: Hell is for Heroes, Von Ryans Express, The Dirty Dozen.

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