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  • Audience
    • Hypodermic needle effect
    • AS/ A2
    • Reception analysis
    • Uses & gratifications theory
    • Active audience
    • Cultivation theory (passive audience repeatedly exposed to the same message)
    • Narrative
    • Demographics
      • Target audience
    • How did you attract your audience?
    • How did you address your audience?
    • Politics of the living room- Morely
    • Representation


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