Black Panther Marketing
- Created by: Renumi
- Created on: 19-03-21 22:49
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- Black Panther Marketing
- Hasbro Toys
- Particular focus on black children
- underrepresented, shares representation issues with the film
- Exposes young children, shows the film is family friendly
- Particular focus on black children
- Lexus Cars
- rich audience - high social grade
- cars are a tradtionally male audience
- promotes the film and vice versa
- Interscope Records
- young urban black male audience, not necessarily main marvel audience
- mostly black artists, rapper Kendrick Lamar
- New York Fashion Week
- international audience
- traditionally female audience
- NBA/Super bowl
- large audience
- therefore expensive, communicates quality and the faith Marvel have in the film
- mainstream
- traditionally male audience
- sports fans
- large audience
- Hasbro Toys
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