Achievement Motivation
- Created by: Jo-Robertson
- Created on: 12-04-19 18:54
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- Achievement Motivation
- Need to Achieve performers
- NACH
- Approach behaviour
- Characteristics
- Task persistence
- Takes risks
- Values feedback
- Attributes success internally
- Likes competition
- Likes and audience
- Enjoys competition
- Confident
- Not afraid to fail
- Need to Avoid Failure performers
- NAF
- Avoidance behaviour
- Characteristics
- Dislikes feedback
- Gives up easily
- Lacks confidence
- Attributes failure internally
- Dislikes an audience
- May experience learned helplessness
- The tendency to approach or avoid competitive situations
- Atkinson 1964
- Interaction
- Personality Factors
- NACH
- NAF
- Situational Factors
- Probability of success
- Incentive value of success
- Personality Factors
- Need to Achieve performers
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