This Girl Can PAPER 1

?
her facial expression shows she is ?free and having ?
her facial expression shows she is carefree and having fun
1 of 11
she looks like the ? isn't there
it reinforces the message that girls shouldn't ? about what others ?
it gives her the ? narrative
she looks like the camera isn't there
girls shouldn't worry about what others think
hero narrative
2 of 11
her body language makes her look ?
she looks like the ? because she is in the centre
? people to exercise because it looks fun
her body language makes her look confident
she looks like the protagonist because she's in the centre
encourages people to exercise because it looks fun
3 of 11
"sweating like a pig, feeling like a fox"
plays on women's ?
pig connotes ?
fox connotes ?
plays on women's fears
pig connotes ugliness
fox connotes confidence
4 of 11
the image uses a ? focus
connotes that nobody else ? around her but her
shallow focus
nobody else matters around her but her
5 of 11
"this girl can"
girl suggests exercise will make you feel ?
it's usually a negative ? but goes against them
girl suggests exercise makes you feel youthful
usually negative stereotypes but goes against them
6 of 11
"this girl can"
"this" makes exercise sound empowering
suggests a ? to the audience
makes exercise sound empowering
suggests a challenge to the audience
7 of 11
there is a lack of text on the advert
suggesting they aren't trying to ? but trying to get a ? across
lack of text
aren't trying to sell but trying to get a message across
8 of 11
? covers the person
suggesting its more significant than the image
slogan covers person
more significant than the image
9 of 11
"hashtag/thisgirlcan"
targets ? audience to find more info
targets younger audience to find more info
10 of 11
"this girl can"
sans serif font
it's simple
not standing out so less ?
sans serif
simple
not standing out so less important
11 of 11

Other cards in this set

Card 2

Front

she looks like the ? isn't there
it reinforces the message that girls shouldn't ? about what others ?
it gives her the ? narrative

Back

she looks like the camera isn't there
girls shouldn't worry about what others think
hero narrative

Card 3

Front

her body language makes her look ?
she looks like the ? because she is in the centre
? people to exercise because it looks fun

Back

Preview of the front of card 3

Card 4

Front

"sweating like a pig, feeling like a fox"
plays on women's ?
pig connotes ?
fox connotes ?

Back

Preview of the front of card 4

Card 5

Front

the image uses a ? focus
connotes that nobody else ? around her but her

Back

Preview of the front of card 5
View more cards

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