Media Theories & Issues and Debates

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1. Post Colonialism is...

  • Concerned with the cumulative effect of engaging with a variety of media products
  • Concerned with the changing representation of ethnicities in the media
  • Concerned with the representation of homosexuals and how this is usually limited by the media
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Other questions in this quiz

2. Who argued that the meaning audiences place on celebrities is linked to the pleasure gained through fantasising about escaping the confines of their own lives?

  • Chomsky and Herman (1988)
  • Stacey (1994)
  • Dyer (2004)

3. The second level on which we read media products is...

  • Synaptic Level
  • Representational Level
  • Symbolic Level
  • Signalisational Level
  • Cultural Level
  • Stereotypical Level
  • Syntactic Level

4. Dyer (1979) suggested which of the following about stereotyping

  • It reduces the complexity and variety of a group to a few characteristics
  • that not all elements of stereotypes are false
  • Women are stereotyped as passive objects

5. According to semiotics, Sassure (1916) suggest there are three levels on which we read media products. The first level is...

  • Signalisational Level
  • Cultural Level
  • Syntactic Level
  • Representational Level
  • Symbolic Level


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