This approach aims to promote the uptake of preventative measures for example immunisation and screening. Good examples can include leaflets, tv advertisements etc.
1 of 5
Social Change
This approach acknowledges the importance of socio-economic environment in health behaviours and recognise the responsibility of the government to tackle health inequalities. This is a top-down approach with policy makers and health planners.
2 of 5
Education
Aims to provide information and enhance knowledge so individuals can make informed choices about their health. This can take the form of talks in schools and workplaces or leaflets.
3 of 5
Fear Arousal
This approach attempts to gain target audiences interest by showing frightening images, stories or statistics in an effort to change their behaviour.
4 of 5
Behaviour Change
This approach aims to encourage people to adopt healthier behaviours in order to improve their health. This is done by setting guidelines/recommendations on what they could change. It encourages improvements to a persons lifestyle.
5 of 5
Other cards in this set
Card 2
Front
This approach acknowledges the importance of socio-economic environment in health behaviours and recognise the responsibility of the government to tackle health inequalities. This is a top-down approach with policy makers and health planners.
Back
Social Change
Card 3
Front
Aims to provide information and enhance knowledge so individuals can make informed choices about their health. This can take the form of talks in schools and workplaces or leaflets.
Back
Card 4
Front
This approach attempts to gain target audiences interest by showing frightening images, stories or statistics in an effort to change their behaviour.
Back
Card 5
Front
This approach aims to encourage people to adopt healthier behaviours in order to improve their health. This is done by setting guidelines/recommendations on what they could change. It encourages improvements to a persons lifestyle.
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