Exam Revision

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Lakoff and Johnson 2003
metaphor is understanding one thing in terms of another
1 of 24
Allan and Burridge 2006
Orthophemism, Euphemism, Dysphemism, MCPC
2 of 24
Chomsky
PC is 'a healthy expansion of moral concern'
3 of 24
Grices co-operative principle
Quantity, Quality, Relevance, Manner
4 of 24
Entailments (P = Q)
Levinson 1983
5 of 24
Levinson 1995
GCIs and PCIs
6 of 24
What is the Classical View?
Definitive categories with qualities all members have
7 of 24
Rosch 1970s
Prototype theory
8 of 24
what is principle of cognitive economy
gain as much info whilst minimising effort- grouping like things together
9 of 24
What is principle of percieved world structure
world around us has correlational strucrture wings more co-occur with flying and feathers than fur and ability to breath underwater
10 of 24
Lakoff 1987
Idealised Cognitive Model
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Austin 1975
Speech Act Theory
12 of 24
what is a conceptual metaphor
using one thing to describe another- target and source domain
13 of 24
what frequently happens with metonymy
part and whole, produced and produced, instution and its location
14 of 24
what is MCPC
the idea that all should use euphemisms and orthophemisms when in social, formal, middle class situations
15 of 24
what are ways of doing euphemism
phonetic modification, initialisms, metonymy, ambiguity
16 of 24
what is non natural meaning
meaning which is inferred based on basic assumptions about nature of conversation
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implications can be...
defeated or reinforced
18 of 24
what is a PCI
generated entirely on basis of conversation context
19 of 24
what are the 3 heurtistics of GCIs
quantity, informativeness, markedness
20 of 24
what is the fuzziness of the classical view
furniture category- beanbag? carpet?
21 of 24
what is typicality
3 or 7 more likely that 575
22 of 24
what is perceptual salience
more likely to draw basic level when asked to draw fruit
23 of 24
ICMS
Lakoff, blocks pope as bachelor
24 of 24

Other cards in this set

Card 2

Front

Allan and Burridge 2006

Back

Orthophemism, Euphemism, Dysphemism, MCPC

Card 3

Front

Chomsky

Back

Preview of the front of card 3

Card 4

Front

Grices co-operative principle

Back

Preview of the front of card 4

Card 5

Front

Entailments (P = Q)

Back

Preview of the front of card 5
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