2.3 [Marketing] Market Segmentation

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  • Created by: mugmaniac
  • Created on: 13-05-22 13:04
Identify five ways that ways that a market can be segmented into
- Gender
- Income
- Age
- Nationality
- Life Styles
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What four main customer needs that a business must consider.
- Price
- Quality
- Choice
- Convenience
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What is segmentation.
Segmentation is when a business divides up their target market into multiple factors in order to identify and make the business appealing to them
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Card 2

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What four main customer needs that a business must consider.

Back

- Price
- Quality
- Choice
- Convenience

Card 3

Front

What is segmentation.

Back

Preview of the front of card 3

Card 4

Front

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Back

Preview of the front of card 4

Card 5

Front

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