Sustainability- Big businesses

HideShow resource information
  • Created by: Melanie
  • Created on: 30-12-12 16:12

Different businesses have interpreted 'sustainable' differently. This is because different businesses have different customer audiences. It betters a company's image, to 'care' for the enviroment. 'BP Caspian' interprets 'sustainable' business to be integral advertising, (for customer, and potential investor), only for gaining profits, (only 'sustaining' the business).

Many businesses have understood they must become more sustainable, however. Sustainable operations decrease cost so profit company, (also decrease resource use), (and decrease


No comments have yet been made

Similar Geography resources:

See all Geography resources »See all Sustainability resources »