In 2005, Labour and Lib Dems fared better amongst young people
Young people tend to be more idealistic in their thinking, wanting a better and more peaceful world with more social justice.
Middle aged people tend to be more realistic and cynical of what can be acheived by social change.
Elderly people are likely to be annoyed about paying more finance, particularly to thise on benefits, as they themselves only just manage to be financially stable.
Era in which the person grew up is also a determing factor.
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Gender
Women used to be overwhelmingly pro-conservative. The reasons given for this were that
Women often stayed at home, they did not suffer bad working conditions, and were protected from the influence of trade union membership
Women had a greater commitment to traditional values of family and religion
Women were naturally more cautious in their attitude to social change.
However, in the 1980s, this began to reverse and women began to vote pro-labour.
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Ethnicity
Members of ethnic minorities have traditionally been more likely to vote Labour.
Across all ethnic minorities the turnout of voters is relatively low.
In 2005, turnout was lower in substantially minority constituences, and labour lost ground in consituiencies with a large muslim population.(Iraq?)
In 1997, 89% of black and 81% of Asians voted Labour.
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