Nature of Memory

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Nature of Memory

Advantages

  • Lab based research has high controll of vairables.
  • Bahricks study is an exampl of ow memory is used in real life,

Disadvantages

  • Lacks ecological validity- it is unlikely that we will have to remember strings of letters in real life. we are more likely to remember somethng if emotion is involved.
  • There is a possibility of demand characteristics as participants aretold to try and remember the items.

Evaluation

Most of the research done into he nature of memory has been done in a lab. This means that there is high controll of variables however lacks ecological and mundane realism as it is unlikely that this would occur in real life and the is no semantic meaning.

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