Globalisation - Deadpool
- Created by: rosannaaa
- Created on: 12-04-18 10:29
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- How far is Deadpool a global text?
- Global - themes, plot, star appeal, marketing, Marvel
- Romance, comedy, action; Marvel
- Features of X Men and star appeal
- MARKETING
- Reynolds was a huge asset to the campaign, with regards to marketing and star appeal.
- Used personal Instagram account, global appeal, 500 million users daily.
- Snapchat filters used - global app.
- Emoji billboard - skull, poo and L
- **** Hub - created spoof **** Hub footage underlining gender and sexuality representations.
- Tinder profile
- LOCAL
- SupeBowl - serving Chimi Changas, appeals to US audience
- Make-A-Wish Foundation - linking with Deadpools back story of being a Cancer survivor
- Pass $745.7 million box office worldwide.
- Global - themes, plot, star appeal, marketing, Marvel
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