a form of social influence that results from exposure to the majority position and leads to compliance with that position. It is the tendency for people to adopt the behaviour, attitudes and values of other members of a reference group.
1 of 10
Compliance
going along with others to gain their approval or avoid their disapproval. This is a result of social comparison, which enables an individual to adjust their behaviour to that of the group.
2 of 10
Compliance
There is no change in the person's underlying attitude, only their public behaviour.
3 of 10
Internalisation
going along with others because of an acceptance or their point of view. This is a result of an examination of the group's position, which may lead to validation of the person's own views in public and in private.
4 of 10
Normative Social Influence
the result of wanting to be liked and accepted as part of a group by following its norms.
5 of 10
Informational Social Influence
the result of wanting to be right, e.g. looking to others for the right answer and conforming to their opinion.
6 of 10
Minority Influence
a form of social influence where people reject the established norm of the majority of group members and move to the position of the majority.
7 of 10
Obedience
a type of social influence whereby somebody acts in response to a direct order from a figure with perceived authority.
8 of 10
Independent Behaviour
behaving in a way that shows freedom from any control or influence of other groups.
9 of 10
Locus of Control
an aspect of our personality. People differ in their beliefs about whether the outcomes of their actions are contingent on what they do (internal control) or on events outside their control (external control)
10 of 10
Other cards in this set
Card 2
Front
going along with others to gain their approval or avoid their disapproval. This is a result of social comparison, which enables an individual to adjust their behaviour to that of the group.
Back
Compliance
Card 3
Front
There is no change in the person's underlying attitude, only their public behaviour.
Back
Card 4
Front
going along with others because of an acceptance or their point of view. This is a result of an examination of the group's position, which may lead to validation of the person's own views in public and in private.
Back
Card 5
Front
the result of wanting to be liked and accepted as part of a group by following its norms.
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