Social influence Key terms

Conformity
A change in a persons behaviour as a result of real or imagined pressure from a person or group of people
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Internalisation
Deep type of conformity where we act in the same way with the group because we value value it and want to be a part of it. don't really agree with EVERYTHING the majority believes
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Compliance
Superficial and temporary type of conformity where we outwardly go along with the majority view, but privately disagree with it, Change in our behaviour only lasts as long as the group is monitoring us
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ISI - Informational social influence
Explanation of conformity that says we agree with the opinion of the majority because we believe it is correct. we accept it because we wanna be right too. LEADS TO INTERNALISATION
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NSI - Normative social influence
Explanation of conformity that says we agree with the opinion of the majority because we wanna be accepted, gain social approval and be liked, LEADS TO COMPLIANCE.
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Group size
Asch increased the size of the group by adding more confederates, thus increasing the size of the majority. Conformity increased with group size, but only up to a point, levelling off when the majority was greater than three
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Unanimity
Extent to which all group embers agree, Majority was unanimous when all confederates selected the same comparison line. Produced greatest degree of conformity in the naive participants
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Task difficulty
Asch's line-judging task is more difficult when it becomes harder to work out the correct answer. conformity increases because naive participants assume that the majority is more likely to be right
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Social Roles
The parts people play as members of various social groups. E.g. parent/child/student/teacher/passenger. Accomopnied by expectations we and others have of what is appropriate behaviour in each role e.g. obedient/caring
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Obedience
Form of social influence in which an individual follows a direct order Person issuing the order usually a figure of authority, power to punish when obedient behaviour is not forthcoming
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Situational variables
Milgram identified several factors he believed influenced the level of obedience shown by participants. All related to the external circumstance such as..
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PROXIMITY
Physical closeness or distance of an authority figure to the person they are giving an order to. Also refers to the physical closeness of the teacher to the victim in milligrams studies
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LOCATION
The place where an order is issued. Relevant factor that influences obedience is the status or prestige associated with the location.
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UNIFORM
People in positions of authority often have a specific outfit that is symbolic of their authority, for example police officers and judges
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Agentic state
Mental state where we feel no personal responsibility for our behaviour because we believe ourselves to be acting for an authority figure e.g. as their agent. Dress us from the demands of our consciences and allows us to obey
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Legitimacy of authority
Explanation for obedience which suggests that we are more like to obey people who we perceive to have authority over us. Authority is justified by the individuals position of power within a social hierarchy
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Dispositional explanation
any explanation of behaviour that highlights the importance of the individuals personality
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Authoritarian personality
Aorno argued was especially susceptible to obeying people in authority. these indivudlas are submissive to those of higher status and dismissive of inferiors
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Resistance to social influence
Refers to the ability of people to withstand the social pressure to conform yto the majority/obey authority, This ability to withstand social pressure is influenced by both situational and dispositional factors
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Social support
Presence of people who resist pressures to conform or obey can help others to do the same, These people act as models to show others that resistance to social influence is possible
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Locus of control LOC
Sense we each hade about what directs events in our lives. Internals believe they are mostly responsible for what happens to them (Internal LOC) Externals believe its mainly luck or outside forces
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Minority influence
A from of social influence where a minority of people/ 1 person persuade others to adopt their beliefs, attitudes or behaviours, Leads to internslidtion or conversation in which private attitudes are change as well as public behaviours
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Consistency
minority influence is he most effective is the minority keeps the same beliefs both over time and between all the individuals that from the minority. Effective bc it draws attention to the minority view
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Commitment
Minority influence is more powerful if the minority demonstrates deduction to their position, e.g. by making personal sacrifices. Effective bc to shows minority is not acting out of self-interest q
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Flexibility
Relentless consistency could be counter productive if it is seen by the majority as unbending and unreasonable. so minority influence is more effective if the minority show flexibility by accepting compromise.
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Social influence
Process by which individuals and groups change each others attitudes and behaviours. Conformity obedience and minority influence
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Social change
Occurs when whole societies, rather than just individuals, adopt new attitudes, beliefs and ways of doing things eg. gay rights/suffrage
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Other cards in this set

Card 2

Front

Deep type of conformity where we act in the same way with the group because we value value it and want to be a part of it. don't really agree with EVERYTHING the majority believes

Back

Internalisation

Card 3

Front

Superficial and temporary type of conformity where we outwardly go along with the majority view, but privately disagree with it, Change in our behaviour only lasts as long as the group is monitoring us

Back

Preview of the back of card 3

Card 4

Front

Explanation of conformity that says we agree with the opinion of the majority because we believe it is correct. we accept it because we wanna be right too. LEADS TO INTERNALISATION

Back

Preview of the back of card 4

Card 5

Front

Explanation of conformity that says we agree with the opinion of the majority because we wanna be accepted, gain social approval and be liked, LEADS TO COMPLIANCE.

Back

Preview of the back of card 5
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