Research Methods

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Primary Data
Data collected by the researcher themselves
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Secondary Data
Data collected by someone else
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Quantitative Data
Data used with numbers, objective
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Qualitative Data
Data used with words, subjective
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Subjective
Based on someone's feelings and opinions, not factual
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Objective
Not based on someone's feelings or opinions, factual
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Positivism
Theory based on natural and factual causes - reveals the truth
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Interpretivism
Theory which tries to see explanations from subjects perspective
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Verstehen
Empathetic understanding of human behaviour
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Simple-random Sampling
Statistical population in which each member has an equal chance of being picked
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Stratified Sampling
Divided into groups based on criteria, only % of characteristics are picked
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Systematic Sampling
Listed, nth person is picked
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Quota Sampling
Based on proportions of UK population
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Snowball Sampling
Where research participants recruit other participants for a test or study
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Practical Issues Within Sociological Research
Time, money (cost) + logistics
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Examples of practical issues within sociological research
Time, money (cost) + logistics
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Ethical Issues Within Sociological Research
Informed consent, confidentiality + harm to participants
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Examples of ethical issues within sociological research
Informed consent, confidentiality + harm to participants
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Theoretical Issues Within Sociological Research
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Examples of theoretical issues within sociological research
Validity, reliability + representativeness
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Other cards in this set

Card 2

Front

Data collected by someone else

Back

Secondary Data

Card 3

Front

Data used with numbers, objective

Back

Preview of the back of card 3

Card 4

Front

Data used with words, subjective

Back

Preview of the back of card 4

Card 5

Front

Based on someone's feelings and opinions, not factual

Back

Preview of the back of card 5
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