product lifestyle

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what happensduring growth?
sales and profits should be rising
1 of 5
what is satuation?
satuation is where competitors bring out rival products which draw sales away from a company
2 of 5
how would a product portfolio analysis help a business?
a product portfolio analysis will help a business answer questions about their current and potential products
3 of 5
what are the boston matrix four distinct sections?
cash cow (low growth: high share). Star (high growth; high share). Problem children (high growth' low share). Dog (low growth; low share)
4 of 5
what happens during the growth phase?
the cash flow is likely to be small but positive. in maturity, saturation and decline the cash flow is likely to be positive
5 of 5

Other cards in this set

Card 2

Front

what is satuation?

Back

satuation is where competitors bring out rival products which draw sales away from a company

Card 3

Front

how would a product portfolio analysis help a business?

Back

Preview of the front of card 3

Card 4

Front

what are the boston matrix four distinct sections?

Back

Preview of the front of card 4

Card 5

Front

what happens during the growth phase?

Back

Preview of the front of card 5

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