Media forms

Semiology
Connotations and denotations: meanings of what you see/ what you see
1 of 9
Tripartite structure
Text divided into 3 sections
2 of 9
Hot spot
Where you look first
3 of 9
Code
Something communicate to viewers
4 of 9
Image analysis
Examining everything seen/ why is something that way
5 of 9
McMahon and Quinn
Codes to make sense of image
6 of 9
Technical codes
Film language theory/camera and shots
7 of 9
Symbolic codes
Colours=moods/ mise-en-scene=influence interpretations
8 of 9
Written codes
Typography/anchors: less open to interpretations
9 of 9

Other cards in this set

Card 2

Front

Text divided into 3 sections

Back

Tripartite structure

Card 3

Front

Where you look first

Back

Preview of the back of card 3

Card 4

Front

Something communicate to viewers

Back

Preview of the back of card 4

Card 5

Front

Examining everything seen/ why is something that way

Back

Preview of the back of card 5
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