Conformity

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  • Created by: FatCat3
  • Created on: 23-12-21 09:50
what are the 3 type of conformity?
compliance-change in public behaviour but not private beliefs, usually short term and due to NSI
identification- change in public behaviour and private beliefs ONLY in the presence of the group also short-term and due to NSI
internalisaiton- change in pu
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what is normative social influence or informational social influence?
NSI- ppl conform to fit in w. group and avoid social rejection
ISI-ppl conform to gain knowledge or because they think something else is 'right'.
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name the evaluations for types of conformity
+reasearch support for NSI, in ash's interviews they said they wanted to fit in/not be rejected
-individual differences, Perrin Spencer found no engineers conformed- but historical bias?
+research support for ISI, Jenness found internalisation occurred in
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continuing w previous card
+real world application, Schultz et al found 75% ppl reused towels if they were told other people did too
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what psychologist tested the sweet tasks?
Jenness
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how many people participated, how many groups were they split too after discussing their results and what was the reason jenness came up for changing their answers?
26 people
3 groups
ISI
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what were the results for jenness?
change for males- 256
change for fems- 382
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who did a study for this and what was it?
Asch took 123 males and did the A,B,C line task (where they had to match it up). in the group there were 6-8 confederates and the social pressure to conform was studied.
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on how many trails was the incorrect answer given?
12/18 critical trials
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what were the results of Asch's study and what did asch conclude?
32% participants conformed on critical trials,
74% conformed once, 26% never conformed
he held post interviews and said they wanted to fit in (NSI)
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name the variations
task difficulty- task harder, conformity increases
unanimity (how many ppl agree)- confederate gave correct answer whole time conformity dropped to 5%
group size- only 1 confederate=participants conformed 3% on critical trials
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give the evaluations of asch exp
-population validity
-ecological validity, mundane realism due to task
-conformity rates in 1950s was high
-broken ethical guidelines, protection of harm and deception
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Other cards in this set

Card 2

Front

what is normative social influence or informational social influence?

Back

NSI- ppl conform to fit in w. group and avoid social rejection
ISI-ppl conform to gain knowledge or because they think something else is 'right'.

Card 3

Front

name the evaluations for types of conformity

Back

Preview of the front of card 3

Card 4

Front

continuing w previous card

Back

Preview of the front of card 4

Card 5

Front

what psychologist tested the sweet tasks?

Back

Preview of the front of card 5
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