SWOT Analysis of Big City Plan

Strengths

Lead by local people, may all understand what the city needs
Boost in the local economy
Improves the connectivity of all 5 areas- less pedestrian accidents, more sustainable for the environment
Transport links encourage the local people to stay in the city and also provides jobs for the local people which is very beneficial and may raise the quality of life of these residents
HS2 centres are possible in the future, boost for visitors and also more accessible as it is one of the quickest trains to be developed
Lots of green space areas, therefore it is environmentally friendly but also an area for people (Especially families and students) to enjoy and socialise. This could mean a raise in community spirit which is absolutely beautiful

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Local people may be very diverse in terms of social groups and also socio-economic groups, so it is likely that this wide range of people will demand different things such as more affordable housing in comparison to more luxury housing. If they demand many different things, it'll be difficult for the partnership scheme to priortitise what needs to be done
Not all places will be regenerated at the same time
Could be a lengthy process so people would move away when trying to regenerate the area, just leads to more urban decline and a waste of money
A lot of money will initially be put into the scheme, and may raise questions as to where the money is coming from. --> Residents may not agree to how the money is being used, especially if it is a project that is not directly impacting the residents.
There is a large risk involved but this is more a threat than a weakness.

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For buildings in Bham to be sustainable in the future due to the CHP power that is generated locally
The younger generation to have more job opportunities in the future due to the development in more businesses but also universities such as Aston University
Has the opportunity to build a lot of offices to provide 50,000 jobs - boost in local economy
More people into Bham means a better reputation, constantly increasing the visitors and residents
Education is a huge opportunity- there are currently 3 major universities and many colleges in Eastside, and this is positive as students may be more interested to go to these universities if the city develops and establishes a good vibe. Expected to gain more residents which combats the cause of their urban decline.

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Possible recession hit similar to previous years where industries were severly damaged, could possibly cause projects to be halted similar to those in the Snow Hill District.
Changes in the demand of the population such as destination of universities may cause a deflux of students and less residents staying in Bham, just because of external causes such as students not meeting examination requirements.
May not be appropriate to construct these projects and the money may be too much, the payback period (sorry if you don't do business!) may be too long and therefore not worth the amount of money initally invested into the project by the council and residents
Some urban changes
Congestion increase due to overpopulation, potential hazard of road accidents, carbon dioxide emissions, no pedestrianisation which is the Big City Plan aim
Attract terrorism because it plans to be a globally known city- huge threat to the population and the increase in terrorism
Lots of chain stores in Birmingham therefore it loses its independent stores and it's individuality. Becomes another average town.

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