Spencer-Thomas (2008)
New values are general guidelines or criteria that determine the worth of a news story/how much prominence it is given by newspapers or broadcast media
Galtung & Ruge (1970)
Identified the following sets of news vaulues used by journalists;
- Personalization - events that are personalized by referring to a prominent individual/celebrity associated with them
- Negativity - bad news is regarded by journalists as more exciting and dramatic than good news and is seen as attracting a bigger audience. Stories about death/tragedy are therefore ranked above positive stories.
- Reference to elite persons - the famous and the powerful are often seen as more newsworthy to the general public than those who are regarded as 'ordinary'.
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