Decentralisation


	Decentralisation
	Advantages it can empower local managers, encouraginfg them to be more innovative local knowledge may have beneficial effects on sales and promotions targeted more accurately reduces volume of day to day communication senior managers have more time to think of a long term strategy for the business flexibility improves enhances motivation	Disadvantages customers may not like the reduction in uninforminty of branches focusing on local issues may mean local managers loose corporate image
	Evaluation The power of authority to make decisions is delegated from head office management in local branches or levels further down the hierachy

it can empower local managers, encouraginfg them to be more innovative
local knowledge may have beneficial effects on sales and promotions targeted more accurately
reduces volume of day to day communication
senior managers have more time to think of a long term strategy for the business
flexibility improves
enhances motivation

The power of authority to make decisions is delegated from head office management in local branches or levels further down the hierachy

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