Outsourcing: Using sources outside a business to undertake functions that used to be done internally by a section of the business itself. These sources include marketing consultants, call centres, and production and assembly plants. Outsourcing is linked to the issue of 'downsizing'.
Downsizing: Reducing the size of a firm to make it more responsive to market conditions- for example, by removing 'back room' activities such as office functions and call centres or the production and assembly of parts, which are then contracted out to other agencies.
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