Representation of Men in Media today

HideShow resource information
View mindmap
  • Representat-ion of men in media today
    • Men are usually represented differently from women but like women has changed to address changes in society
      • It has been said men are facing a crisis of masculinity as men no longer have traditional roles to play in society
        • The state of 'being a man' which can change as society changes and is then reflected in media texts
        • A 'new man' has appeared with different representat-ions of masculinity
          • Men who reject sexist attitudes and are not afraid to be more sensitive, caring and occasionally in domestic roles
            • James Bond's representat-ion has changed to become more acceptable
      • However texts aimed at men still tend to focus on
        • Body image and physique
        • Physical strength
        • Sexual attractiveness and relationships with women
        • Power and independence
    • Men magazine market has developed widely
      • Men are also given aspirational and unrealistic role models to aim for
    • Men's Health (April 2011 cover)
      • Currently the best selling men's magazine
      • Direct mode of address and use of imperatives are powerful and controlling
        • 'add 5 KG of lean muscle!'
        • Coverlines suggest quick fix solutions to body issues suggesting the model's body is easy
    • Trad. male roles defined by their power and independence still exist in eg action films which have usually male protaginists
      • James Bond in Casino Royale
        • presented with J.B. as action hero
        • Iconography places him in this roll is evident - clothing (dinner suit), weapons (gun) and male gaze (beautiful women)
          • However representat-ion is ambiguous and reflects 'new man' of James Bond
            • Woman figure is part of action
            • Suit is dishevelled and bowtie is missing
          • Code of expression is calm but moody and unhappy but is seen occasionally looking intimidated himself
  • It has been said men are facing a crisis of masculinity as men no longer have traditional roles to play in society
    • The state of 'being a man' which can change as society changes and is then reflected in media texts
    • A 'new man' has appeared with different representat-ions of masculinity
      • Men who reject sexist attitudes and are not afraid to be more sensitive, caring and occasionally in domestic roles
        • James Bond's representat-ion has changed to become more acceptable

Comments

No comments have yet been made

Similar Media Studies resources:

See all Media Studies resources »See all Representation resources »