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AS MEDIA REVISION GUIDE



QUESTION 1:

How to answer question 1:

Question 1 requires an analysis of an unseen text, for 2015 this will be print based.
Question 1 will indicate which topic/representation your exam will focus on.

It will be structured as:

1.) Analyse the two texts commenting on…

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Emedia (Internet)
Banner ads , which often use animation to attract your attention, can be found on
most commercial websites, usually at the top of the page
Hyperlinks or links can be used to direct you to another webpage , You can also
discuss how successfully you can navigate the…

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different media forms and of course relevant. Choosing texts that contrast works well as it
allows you to discuss various different uses and gratifications available for different
audiences.




QUESTION 3:

This question will ask you to consider how specific people , groups , events, places or
concepts have been represented.…

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GENDER Strong female Music Videos- Females Star Theory- How certain
Protagonists- In todays are usually represented in types of people/ certain
age, strong female music videos as young, stars should play generic
protagonists are on the skinny , flirty, overly characters, e.g Robert
rise, you can mention sexualised which can…

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LGBT Johnny Carter Cam-Modern Family: Stonewalls research-
`Eastenders '- His LGBT is usually Gay people were only
characters story line of represented through represented in 5 hours
coming out as gay was stereotypes, a trait of this and 43 minutes out of 126
received positively, is overly dramatic, Cam is…

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CLASS Steph and Dom from The Riot club- Negative Karl Marx "Marxism'-
Gogglebox- Positive representation of the Society is based around
representation of the upper class: Rude, money and capitalism,
upper class, Seen Obnoxious and better There must always be a
enjoying TV and having than others. Alistar Ryle class…

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AGE Educating Joanna Lumley's
Yorkshire- Shows Woman & Home 2011 Hypodermic Needle

children working hard and front cover- Features Theory- The media is
putting in the effort to get words such as `ageless' encoded with messages
a good education and many articles on how and values that are
tools younger,…

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EVENTS Events is a topic that is
better for individual
revision. Topics to focus
on could be: The
Nepalese Earthquake, The
election, The referendum,
The winter Olympics etc

NATIONALITY-BRITISH Discover England ad News Coverage of the Two Step Flow
2015- Shows a reliable, 2011 riots- Showed
true, representation of the…

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When a media text represents the world, the text is mediated in that it is
constructed, edited and represented in a particular way.
Sometimes the representation may reveal a certain view or ideological belief.


There are 3 different views that the media text can be representing an issue:

The reflective…

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Demographics:
Audiences can be classified into groups using data about age, gender, jobs etc. These
are:

A Upper middle class
Top management, bankers, lawyers, doctors and other professionals
B Middle class
Middle management, teachers, many `creatives'e.g. graphic designers etc.
C1 Lower middle class
Office supervisors, junior managers, nurses, specialist clerical…

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