Pro-Social behaviour - Social learning explanation.

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  • Created on: 21-01-13 18:43
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  • Pro-Social behaviour - Social learning explanation.
    • Hearold 1986
      • Meta analysis of 190 studies on the effects of TV on pro-social behaviour.
      • Suggests most studies show that pro-social behaviour is encouraged by the use of positive role models and pro-social messages and themes.
      • Such programmes generally make children more helpful
      • The effects of pro-social programmes on children's behaviour were almost twice as great as the effects of anti-social behaviour.
      • Supports the idea of the social learning theory that children learn pro-social behaviour by imitating what they have observed
      • Correlational study - cannot determine cause and effect
      • Lots of supporting studies
      • Ignores individual trends
    • Sprafkin et al (1975)
      • Found that 6 years olds who watched an episode of Lassie where a boy rescued a puppy from a mine, offered help more quickly to some distressed puppies and for a longer time than 6 year olds who did not watch an episode of Lassie with helping in it, even though they had to stop playing a game which involved them winning prizes.
      • Study supports the social learning theory as it involves the children observing a character on the TV and imitating it
      • Lab experiment - low external validity
      • Ignores individual differences as some children may generally be more helpful and less competitive than other children
      • High control of variables

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