market plan

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  • Created by: ishah
  • Created on: 09-12-13 21:13
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  • marketing plan
    • adv
      • anticipate changing market conditions
      • clear objs & direction
      • allows managers to understand market
      • buss more effective
    • dis
      • fast-occuring changes make planning hard
      • strategies vague
      • info out of date
    • elements
      • swot analysis
      • situation analysis
      • sales forecast
      • marketing strategies & tactics
      • budgets
      • marketing objs

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steve7876

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Before you can develop a successful buy patents marketing plan, you need to understand your target market. Who are they? What are their needs? What are their pain points? What kind of content do they like to consume? The more you know about your target market, the better you can tailor your marketing messages to them.

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