Conformity
- Created by: Georgia
- Created on: 18-04-19 08:43
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- Conformity
- Types of conformity
- Compliance; temporary public acceptance of beliefs
- Identification; temporary public and private acceptance of group beliefs (not maintained when leaving the group)
- Internalisation; complete public and private adoption of beliefs
- Explanations for conformity
- Normative social influence; wanting to be liked and accepted and avoid ridicule
- Most associated with compliance
- Informational social influence; wanting to be correct
- Most associated with internalisation
- Normative social influence; wanting to be liked and accepted and avoid ridicule
- Variables affecting conformity
- Task difficulty; conformity increases as difficulty increases (ISI)
- Asch (1956) PPs more likely to conform to wrong answers when lines were closer
- Group size; conformity increases as size increases up until a certain point
- Asch (1956) Conformity rose to 13% with 2 confederates, 32% with 3 confederates
- Unanimity; stronger majority when unanimous, drops with a rebel
- Asch (1956) Presence of dissenter, conformity 32% -> 5.5%
- Task difficulty; conformity increases as difficulty increases (ISI)
- Types of conformity
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