Conformity
- Created by: annasaira
- Created on: 03-10-17 18:22
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- Conformity
- Types of conformity
- Compliance
- Going along with others but privately disagreeing. Superficial. It stops as soon as the group is not present. i.e. the pressure has stopped.
- Identification.
- Publicly changing your opinion because of the group you are with. You change your opinion and behaviour as you value the group and want to be part of it.
- Internalisation
- Genuine acceptance of an idea. You agree with it privately and publicly. You maintain the same behaviours even when the group is absent.
- Compliance
- Explanations for conformity.
- Normative Social Influence. (NSI)
- When you are part of a group and don't want to stand out. Therefore you agree with the group in order to fit in with the 'norm'.
- Emotional
- May lead to compliance
- When you are part of a group and don't want to stand out. Therefore you agree with the group in order to fit in with the 'norm'.
- Informational Social Influence. (ISI)
- About who has the correct information. People want to be right. Happens when there is ambiguity. You believe that there is a higher chance of others being right.You don't want to be wrong.
- Cognitive
- May lead to internalisation
- About who has the correct information. People want to be right. Happens when there is ambiguity. You believe that there is a higher chance of others being right.You don't want to be wrong.
- Normative Social Influence. (NSI)
- Types of conformity
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