Section 1 Mission, aims and objectives
- Created by: 10daviesl
- Created on: 17-04-17 13:33
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- Section 1 Mission, Aims and objectives p3-p5
- Mission Statements
- overall purpose and aim of the business
- Gives staff a shared purpose
- overall purpose and aim of the business
- Business set objectives at different levels
- Corporate objectives
- Goals of the business as a whole
- Functional objectives
- Departmental objectives
- Get everyone to work towards the same goal
- Managers can also compare performance to previous years
- Corporate objectives
- Objectives should be SMART
- Specific
- Measurable
- Achievable
- Realistic
- Timed
- Different types of objectives
- Profit objectives
- Growth objectives
- Survival objectives
- Cash flow objectives
- Social and ethical objectives
- Social objectives to better society
- Non profit organisation
- Short term and long term objectives
- set the direction of the business
- Survival
- Short term profit
- Mission Statements
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