Asch (1956)

HideShow resource information
View mindmap
  • ASCH (1956)
    • 123 male American participants.
    • 1 participant per group, remainder of the group confederates.
    • 1 standard line - 3 comparison lines
    • Participants asked to match the standard line to one of the comparison lines
    • Confederates gave the wrong answer on 12 out of 18 trials.
    • 36.8% of the responses given were incorrect on the 12 critical trials.
    • 1/4 of participants never comformed.
    • Control trial - participants made a mistake 1% of the time.
    • Difference between line lengths was smaller - level of conformity increased
    • Lucas et al - when harder tasks are used, conformity is based on self-efficacy.
    • Number of confederates - conformity responses at 30% when the majority is 3, no difference higher than that.
    • Unanimity - when given the support of another participant of a confederate, conformity levels dropped from 32%-5.5%
    • When another confederate is included that gives a different wrong answer, conformity dropped from 32%-9%.
    • ID - women are more likely to conform than men
    • Validity - Judging line length is an insignificant task.
    • Ethics -deception participants did not know the real purpose of the experiment.
    • Ethics - lack of informed consent
    • Perrin and Spencer (1980)
      • Initially found that only one conforming response out of 396 trials.
      • 2nd study - used youths on probation (participants)and probation officers (confederates)
      • Found similar levels of conformity to Asch.
      • Suggests that conformity is higher when the costs of nonconformity are percieved as higher.
      • British study
    • Nicholson et al (1985)
      • Bristish study
      • Found some evidence of conformity.
      • Suggested that a greater feeling of national cohesion in Britain arising from the Falklands War, could have caused Perrin and Spencer's results.
      • Perrin and Spencer (1980)
        • Initially found that only one conforming response out of 396 trials.
        • 2nd study - used youths on probation (participants)and probation officers (confederates)
        • Found similar levels of conformity to Asch.
        • Suggests that conformity is higher when the costs of nonconformity are percieved as higher.
        • British study
    • Mori and Arai (2010)
      • Overcame the unconvincing confederates problem.
      • Participants wore special polarising glasses.
      • 3 out of 4 participants saw the same thing.
      • The fourth saw something different.
      • The results closely matched those of Asch's study.
    • Smith and Bond (1998)
      • Collectivist countries have higher levels of conformity than individualist countries.
      • Meta-analysis

Comments

No comments have yet been made

Similar Psychology resources:

See all Psychology resources »See all Conformity resources »