... of a census: It should give a completely accurate result
Advantages
1 of 14
... of a census: Time consuming and expensive, Cannot be used when the testing process destroys the item, Hard to process large quantity of data
Disadvantages
2 of 14
... of a sample: Less time consuming and expensive than a census, Fewer people have to respond, Less data to process than in a census
Advantages
3 of 14
... of a sample: The data may not be as accurate, The sample may not be large enough to give information about small sub-groups of the population
Disadvantages
4 of 14
... of simple random sampling: Free of bias, Easy and cheap to implement for small populations and small samples, Each sampling unit has a known and equal chance of selection
Advantages
5 of 14
... of simple random sampling: Not suitable when the population size or the sample size is large, A sampling frame is needed
Disadvantages
6 of 14
... of systematic sampling: Simple and quick to use, Suitable for large samples and large populations
Advantages
7 of 14
... of systematic sampling: A sampling frame is needed, It can introduce bias if the sampling frame is not random
Disadvantages
8 of 14
... of stratified sampling: Sample accurately reflects the population structure, Guarantees proportional representation of groups within a population
Advantages
9 of 14
... of stratified sampling: Population must be clearly classified into distinct strata, Selection within each stratum suffers from the same disadvantages as simple random sampling
Disadvantages
10 of 14
... of quota sampling: Allows a small sample to still be representative of the population, No sampling frame required, Quick, easy and inexpensive, Allows for easy comparison between different groups within the population
Advantages
11 of 14
... of quota sampling: Non-random sampling can introduce bias, Population must be divided into groups, which can be costly or inaccurate, Increasing scope of study increases number of groups, which adds time and expense, Non-responses aren't recorded
Disadvantages
12 of 14
... of opportunity sampling: East to carry out, Inexpensive
Advantages
13 of 14
... of opportunity sampling: Unlikely to provide a representative sample, Highly dependent on individual researcher
Disadvantages
14 of 14
Other cards in this set
Card 2
Front
... of a census: Time consuming and expensive, Cannot be used when the testing process destroys the item, Hard to process large quantity of data
Back
Disadvantages
Card 3
Front
... of a sample: Less time consuming and expensive than a census, Fewer people have to respond, Less data to process than in a census
Back
Card 4
Front
... of a sample: The data may not be as accurate, The sample may not be large enough to give information about small sub-groups of the population
Back
Card 5
Front
... of simple random sampling: Free of bias, Easy and cheap to implement for small populations and small samples, Each sampling unit has a known and equal chance of selection
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