Geography Unit 2 Key Words 4.0 / 5 based on 2 ratings ? GeographyASEdexcel Created by: Jellie56Created on: 13-01-13 18:32 Rebranding Improving a places image and peoples perception of it. 1 of 13 Regenerate The physical redevelopment of landscapes with the intention of promoting economic development. 2 of 13 Reimage Constructing and promoting a positive image of an area. 3 of 13 Redevelopment The demolition of old infrastructure and the building of new infrastructure in an area. 4 of 13 Subjective Data Data based on opinion. 5 of 13 Objective Data Factual data. 6 of 13 Random Sampling Every site/person has an equal chance of getting chosen. 7 of 13 Systematic Sampling Sites/people are chosen at regular intervals. 8 of 13 Stratified Sampling The sites/people to be sampled are split into groups and a % sample is chosen proportional to the size of the group. 9 of 13 Qualitative Data Data that is based on peoples perceptions and opinions and is open to interpretation. 10 of 13 Quantitative Data Data that has a numerical value and can be quantified. 11 of 13 Top Down Rebranding A large scale project that filters down through the less powerful players involved. 12 of 13 Bottom Up Rebranding Starts with a small groups idea and grows as more powerful players get involved. 13 of 13
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