Social Influence - Conformity 0.0 / 5 ? PsychologyConformityASAQA Created by: rebeccahawleyCreated on: 05-06-17 18:33 What is conformity? a change in behaviour / opinion as a result of imagined or real pressure from a person 1 of 8 3 types of conformity compliance, internalisation, identification 2 of 8 What is compliance? public agreement, but private disagreement 3 of 8 What is internalisation? public & private acceptance 4 of 8 What is identification? temporarily changing views 5 of 8 2 explanations for conformity Normative Social Influence & informational social influence 6 of 8 What is Normative Social Influence? Conforming so you are accepted / liked by the group 7 of 8 What is Informational Social Influence? conforming because you don't know the answer and look to others for guidance 8 of 8
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