Pricing Strategies

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Cost Plus Pricing
Price involves everything that is used to make it.
1 of 7
Price Skimming
High price to enter the market.
2 of 7
Predator Pricing
Extremely low prices.
3 of 7
Penetration Pricing
Low price to enter market.
4 of 7
Price Discrimination
Different prices charged for the same product.
5 of 7
Competitive Pricing
Prices are similar to competitors.
6 of 7
Psychological Pricing
£49.99 instead of £50.
7 of 7

Other cards in this set

Card 2

Front

High price to enter the market.

Back

Price Skimming

Card 3

Front

Extremely low prices.

Back

Preview of the back of card 3

Card 4

Front

Low price to enter market.

Back

Preview of the back of card 4

Card 5

Front

Different prices charged for the same product.

Back

Preview of the back of card 5
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