Pricing strategies
- Created by: darkest_soul
- Created on: 16-05-19 11:45
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- Pricing strategies
- Cost plus pricing
- Adding a percentage to the costs of producing a product to get the price.
- Price skimming
- Initially pricing your products very, very high, and then eventually, overtime, you lower your prices.
- Penetration
- It's mainly pricing your products very, very low to enter a market.
- Predatory
- Setting a low price, forcing rivals out of business.
- Competitive
- Pricing strategies based on the prices charged by rivals.
- Psychological
- Setting the price slightly below a round figure.
- Cost plus pricing
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