suppliers and buyers seek out a company's competition if they can offer a better deal/lower prices
1 of 5
potential of new entrants
the less money & time it costs for a competitor to enter a company's market and be an effective competitor, the more an established company's position could be at risk
2 of 5
power of customers
a company that has many customers will have an easier time charging higher prices to increase profitability
3 of 5
power of suppliers
fewer suppliers = more companies depend on a supplier. As a result, suppliers can drive up input costs and push for other advantages
4 of 5
threat of substitutes
companies that produce goods/services with no close substitutes have more power to increase prices
5 of 5
Other cards in this set
Card 2
Front
potential of new entrants
Back
the less money & time it costs for a competitor to enter a company's market and be an effective competitor, the more an established company's position could be at risk
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