Offline and Online marketing pt 1 module 1

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What were the 4 original Ps in the marketing mix
Product, Price, Place, Promotion
1 of 11
What is SMART
Specific, Measurable, Achievable, Realistic, Time
2 of 11
What is a mission statement
Why a company exist, priorities and responsibilities
3 of 11
What should a good mission statement be
Short, Clear, Useful
4 of 11
What is value proposition
Explain how your product solves the customers' problems
5 of 11
What are some guidelines for collabs
Defined Roles, Deadlines, Honesty, Communication
6 of 11
What role is known for creativity
Plant
7 of 11
What is a Shaper good at
Challenges dynamic, ensures that the team keeps moving
8 of 11
What is a weakness of a co-Ordinator
Can be seen a manipulative
9 of 11
What is the role of the monitor evaluator
provides and logical eye
10 of 11
The strength of a resource investigator
outgoing, explores opportunities and develops contacts
11 of 11

Other cards in this set

Card 2

Front

What is SMART

Back

Specific, Measurable, Achievable, Realistic, Time

Card 3

Front

What is a mission statement

Back

Preview of the front of card 3

Card 4

Front

What should a good mission statement be

Back

Preview of the front of card 4

Card 5

Front

What is value proposition

Back

Preview of the front of card 5
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