Media Terminolgy

A test on basic knowledge on media terminology

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  • Created by: Megan
  • Created on: 10-06-12 16:57
What is a masthead?
The title of a newspaper/magazine
1 of 5
What does UPB stand for?
Unique Percieved Benefit
2 of 5
What does USP stand for?
Unique Selling Propostion
3 of 5
What are buzz words?
A stylish word or phrase connected to a special group
4 of 5
What is a demographic?
A particular sector of a population
5 of 5

Other cards in this set

Card 2

Front

What does UPB stand for?

Back

Unique Percieved Benefit

Card 3

Front

What does USP stand for?

Back

Preview of the front of card 3

Card 4

Front

What are buzz words?

Back

Preview of the front of card 4

Card 5

Front

What is a demographic?

Back

Preview of the front of card 5

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