An individual is a independant person in media and this is just one opinion and this gives the person privacy and the power to enjoy anything they like.
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Whats does groups mean in media?
Groups in media are for many peoples opinions and for a group of people to enjoy a media product..
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Whats an 'Active' audience?
An 'Active' audience is someone who doesnt believe everything that they watch on screen.
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Whats a 'Passive' audience?
A 'Passive' audience is someone who sits back and believes most things which they watch on screen.
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What is Consumer Generated Content?
User generated content is any forms of blogs/webpages and types of chats about a media product or on a media product.
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What is Hypodermic Syringe Model?
Hypodermic syringe model is to thought that the media injects there ideas/opinions into the head of the audiences.
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Whats the Primary audience?
The primary audience is the main audience for a certain type of media.
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Whats the Secondary audience?
The Secondary audience is a group of audiences who could possible watch a certain type of media however the product isnt targetted at them.
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what are the four main areas of the 'Uses and Gratification Theory'?
Escape, Surveillance, Personal Relationships, Personal Identity
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Other cards in this set
Card 2
Front
Whats does groups mean in media?
Back
Groups in media are for many peoples opinions and for a group of people to enjoy a media product..
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