Media Studies
- Created by: scoobydoo_2
- Created on: 20-01-19 15:15
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Clues
- How media presents people or ideas - eg in the 1950's a female may be represented as a domestic homeworker - this is a stereotype. A countertype would be something like a disabled person taking part in athletics/sportsk (14)
- Means the story told by the products - where does it start, what happens, where does it end - eg the Avengers - everything going well (equilibrium), Loki and his army arrive (disruption to the equilibrium), Avengers defeat Loki (new equilibrium) (9, 9)
- This is the background to the product, why it was formed and what was its purpose - eg the context behind a film magazine is to show films that are out and the films that are yet to be released. (7)
- What is actually there - eg a picture of a superhero - the denotation would be that there is a superhero. (10)
- What is suggested by the way the media codes and conventions have been used. So a connotation of a superhero would be power, invulnerability and courage (11)
- When a product borrows ideas from another product - eg the Galaxy advert borrows ideas from 1950's romantic movies, set in romantic places - stylised by costumes, settings and props. (15)
- When media products/companies offer different ways of accessing their products as a consequence of digital technology - eg the Daily Mail has a newspaper, website and their own snapchat story, also using social media to distribute news. (11)
- Where a company buys supply, production, distribution and sales together, so they have control of all aspects of the chain. eg Nestle with Nespresso (8, 11)
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