Media - Representation & Ideology

Ideology
These are ideas and beliefs, held by media producers, which are often represented in their media texts.
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Representation
The description or portrayal of someone or something in a particular way.
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Construction
This is the way a media text is put together.
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Mediation
This is the process everything goes through before it reaches an audience.
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Selection
This refers to what has been selected to include in a media text.
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Anchorage
These are the words that go along with images to give those pictures a certain meaning in a specific context.
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Stereotypes
These are a simplified representation of a person, groups of people or a place, through basic or obvious characteristics - which are often exaggerated.
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Other cards in this set

Card 2

Front

The description or portrayal of someone or something in a particular way.

Back

Representation

Card 3

Front

This is the way a media text is put together.

Back

Preview of the back of card 3

Card 4

Front

This is the process everything goes through before it reaches an audience.

Back

Preview of the back of card 4

Card 5

Front

This refers to what has been selected to include in a media text.

Back

Preview of the back of card 5
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