Introduction to Business Studies

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O P U I M V T S Y W R W U O Q N O T U X C
Y R X N A U S W Q U A L I T A T I V E B E
F I H G R Y O F U T Y H Y U U U H N Y F S
F X O V K C C E S W F S L J X T N G O I K
O H J W E W Y C J L E G T M U S Q S N A E
X C G V T J T A H T C P G W T L W I B R B
F R B P I D I L F Q O D E I P F N I Y L A
Y A F K N C N P R U N Q J W E L Q V L P T
B E L S G K U T R A O P B N F H F G A E T
R S U P M X T E V N M A P Q E Q G V C F N
J E Y K I O R K R T I Y Q I O R V F I I P
K R V G X L O R A I C L G Q F X K F H W W
E T W N O Q P A O T S O J N K I Q E T C L
C E S Y A G P M I A O P X Q G C K W E W N
K K J I P E O C J T F O F C L E F S U Q U
J R Y Q O H O W B I S G O S G X V Y C S B
X A E P E Y E R J V C I D G O O D S M I C
D M G I R J O H O E A L X N B J E H H A L
G O D K I N N I J R L O B X Q M B B O K A
E W X Y P F W G M A E R L U H X J H L C X
X X K S S P S D Q L K J B N V N E O K J L

Clues

  • A type of market research that aims to find out people's opinions and feelings rather than information that can easily be shown in numbers (11)
  • Considered the correct course of action (7)
  • Finding out information about the market you operate in (6, 8)
  • Four-six firms dominating the market (9)
  • Is the next best alternative that you have missed out on (11, 4)
  • Items sold by a business which have a physical presence (5)
  • This research is related to information that can be shown in numbers and amounts (12)
  • What are Price, Place, Promotion and Product part of? (9, 3)
  • When a company deals in larger quantities and as a result will reduce their average cost (9, 2, 5)
  • Where buyers and sellers come together to exchange goods and services (11)

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