Introduction to Business Studies

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R Y J K W L R S F V W L K H U W E M K R I
X O J V P E I V E T H I C A L V O I U N H
D L K M R K W G C X S V B Q I O P Q E Y B
F I O A N V A L G C X B K T X Q O L M X X
U G V R G V E P J Y Q Q A N U P A X K Q G
D O A K E H K H S Y L T D A P C G F M E K
M P C E I P Y S J K I E N O S N A A C V U
Q O X T J J M K Y L Y T R F J R R A I D H
W L O R T O N K A L I T O P G K L B Q K E
U Y Q E S B V U N T U S N M E P R M X S G
N W A S C F Q Q A N C L C T T X Q P D V Q
T B T E L X G T I I R A I E D R F O W N T
F C J A W F I T M O T N K Y F E O C R O O
R M B R K V Y O J V G R N I C G Y P U V O
G V M C E C N V G M A E B U O X S W G X L
F Y V H O O A H I M G N H U G F M B V Y B
O X M S C P N X B D V O N I C Q Q R N D F
I V T E L T K L W M D U B K V Q H D R E I
K S L J E H P H V W E E F S M D B C J G M
D N P F Y T Y M T R X S L J D K W X Y H S
A K Q H L G G Q J K X Q N K A P M P A T M

Clues

  • A type of market research that aims to find out people's opinions and feelings rather than information that can easily be shown in numbers (11)
  • Considered the correct course of action (7)
  • Finding out information about the market you operate in (6, 8)
  • Four-six firms dominating the market (9)
  • Is the next best alternative that you have missed out on (11, 4)
  • Items sold by a business which have a physical presence (5)
  • This research is related to information that can be shown in numbers and amounts (12)
  • What are Price, Place, Promotion and Product part of? (9, 3)
  • When a company deals in larger quantities and as a result will reduce their average cost (9, 2, 5)
  • Where buyers and sellers come together to exchange goods and services (11)

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