Introduction to Business Studies

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U K W W J I D U F L P W Y K E I K W V O L
U O P P O R T U N I T Y C O S T P B O I W
G E N Q I N X Q R D J K S M X D R O A H L
S M X E O H X Q B T Q W O L R U B A K R U
D P B W F K L M G L R I D S A Q U L C T U
C S K R J P S X C I I P Q D S T V G N X P
L N E N E D V M A R K E T P L A C E J K Y
Q P B M O H T P X S E I Q L X K N R T M U
K S P O A M A R K E T R E S E A R C H K A
A L G M A R K E T I N G M I X M W Y Q A J
L H I W K J H K I X Q B A Q W K D L P T N
W X O C M E P A G E J N L R L O T O Y O W
J B R W X N Y U A J L G P V L U T P Q Q V
E C O N O M I C S O F S C A L E M O L L N
T I U M Q C R P E G C C N X G B L G T J P
H L I T L A K R R Y G C E T B D M I B C V
I Q U A L I T A T I V E X N V L X L V C A
C H Q N C F J J P H E E M Y Y J O O S T U
A X M H X P Q U A N T I T A T I V E C J O
L N L W O S U D W K I D Q F Q G Q W F L B
X T Y L A W O C F C N A H H A L V W V D N

Clues

  • A type of market research that aims to find out people's opinions and feelings rather than information that can easily be shown in numbers (11)
  • Considered the correct course of action (7)
  • Finding out information about the market you operate in (6, 8)
  • Four-six firms dominating the market (9)
  • Is the next best alternative that you have missed out on (11, 4)
  • Items sold by a business which have a physical presence (5)
  • This research is related to information that can be shown in numbers and amounts (12)
  • What are Price, Place, Promotion and Product part of? (9, 3)
  • When a company deals in larger quantities and as a result will reduce their average cost (9, 2, 5)
  • Where buyers and sellers come together to exchange goods and services (11)

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