Introduction to Business Studies

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U X V M A R K E T P L A C E M H F L M T V
Q G V J E K B B G O J V V P J C D M K A F
L X W F L U A N B L Q A U S R Q C A X L T
A O Q I A T M B K I N V D O M O K R J S Q
C P U M C N A D D G E S W T Q M J K G I H
I P A Q S F R B D O V G C G R A H E W P Q
H O L B F W K N L P I F F R M D P T E U L
T R I I O O E T Q O T M N D W S V I O X K
E T T L S W T H V L A S H C K I Q N G W K
B U A N C B R N V Y T H I U T S P G A F N
A N T J I R E C H U I L Q C N D X M Y O Y
X I I D M I S V H Y T I F G B O U I E X C
G T V G O A E S N T N D I S J O F X V Q X
X Y E X N I A D V U A R F U S G J J F J K
I C X A O L R O S S U K O T B M C U P V R
G O P V C D C T A L Q M N B P A Y T T U S
C S S R E L H B I W J E S X C H I Q U L T
N T X W G Q K N G P E O V Y R W X S D F B
P J Y K N Y G C G X M E Y V P C H W Q U G
W U S W B K F Q S A H V J M P N N H M S G
B L C L T V R K R O T P F C L U X R A G B

Clues

  • A type of market research that aims to find out people's opinions and feelings rather than information that can easily be shown in numbers (11)
  • Considered the correct course of action (7)
  • Finding out information about the market you operate in (6, 8)
  • Four-six firms dominating the market (9)
  • Is the next best alternative that you have missed out on (11, 4)
  • Items sold by a business which have a physical presence (5)
  • This research is related to information that can be shown in numbers and amounts (12)
  • What are Price, Place, Promotion and Product part of? (9, 3)
  • When a company deals in larger quantities and as a result will reduce their average cost (9, 2, 5)
  • Where buyers and sellers come together to exchange goods and services (11)

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