Identities key terms 0.0 / 5 ? Media StudiesIdentiesA2/A-levelAQA Created by: HannahLouise108Created on: 03-05-16 10:26 Protagonist main good guy 1 of 41 Antagonsit Main bad guy 2 of 41 Audience the people who view the product 3 of 41 Genre the style of product 4 of 41 Narraive The way in which the story flows 5 of 41 Representaton The way in which something is shown 6 of 41 insitutions an orgonisation founded for a religious, educational, proffesional or social purpose 7 of 41 semiotics the study of sighns and symbols and thir use or interpretation 8 of 41 postmodernism focuses on the diverse world of media that exists now, choice, equality, individualism 9 of 41 femensim equal rights towards men and women 10 of 41 ethnicity the equality between religions 11 of 41 globalisation when the world bcomes more interconected 12 of 41 mise en scene everything in the shot 13 of 41 composing/framing how the elements of the scene or frame are orgonised 14 of 41 non diegetic sond characers cant hear it 15 of 41 digetic sound characters can hear it 16 of 41 symbol the immage doesnt resemble the meaning 17 of 41 icon the immage/word is percieved as resembeling or imitating the meaning 18 of 41 ident an identity of a charcater 19 of 41 sighnifier a physical object e.g. sound, printed word, immage, smell 20 of 41 signified meaning conveyed by the signifier 21 of 41 parody takes a genre or silm and subverts it eggagerating some of the codes and conventions 22 of 41 pastiche weves elements of one genre into another 23 of 41 post structualism requires analysis to recognise how a product may be interpreted differently by different audiences 24 of 41 masthead Title of a newspaper or magasine at the head of the first or editorial page 25 of 41 headlines a heading at the top of an artical or page in a newspaper or magazeen 26 of 41 subheadings a heading given to a subsection piece of writing 27 of 41 banners an advertisemnt appreaing on a webpage in the form of a bar, collum or box 28 of 41 bullet points used for sveral items in a list 29 of 41 captions a title or brief description of a illustration, cartoon or poster 30 of 41 visual immage a picture 31 of 41 text to immage ratio the ammount of words their are to pictures 32 of 41 negative space space that isnt being used 33 of 41 anchorage the action of securing something to a base or state of being secured 34 of 41 emotive language used to give a greater emotional impact 35 of 41 rhetorical question a qestion you ask without expecting an answer 36 of 41 persoanl pronoun i, you, he, she, we, they, me etc. 37 of 41 facts and stats true things that have happened and a collection of quantitive data 38 of 41 typography the style and apprence of printed matter 39 of 41 cover lines short staements found on the cover a magaseen to describe the articals inside 40 of 41 exclusives an item or story publ;ished or brocast by only one source 41 of 41
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