Different types of data

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What is meant by the term qualitative data?
Information that is not in numerical form. This is descriptive data and harder to analyse. E.g. Diary accounts or open ended questionairres.
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Give one advantage of using qualitative data.
Produces a lot of in depth information.
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Give one disadvantage of using qualitative data.
Lacks objectivity and analysis is affected by the researchers viewpoint.
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What is meant by the term quantitative data?
Gathers data in numerical form which can be put into categories, or in rank order.
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Give one advantage of using quantitative data.
Data is easier to analyse so patterns can be identified.
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Give one disadvantage of using quantitative data.
May generate large ammounts of data which would be time consuming to analyse.
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Card 2

Front

Give one advantage of using qualitative data.

Back

Produces a lot of in depth information.

Card 3

Front

Give one disadvantage of using qualitative data.

Back

Preview of the front of card 3

Card 4

Front

What is meant by the term quantitative data?

Back

Preview of the front of card 4

Card 5

Front

Give one advantage of using quantitative data.

Back

Preview of the front of card 5
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